Growth optimization is a strategic approach focused on maximizing your website's performance and improving the user experience with the ultimate goal of driving more sales. Our team of experts drives your strategic roadmap using forms of A/B testing, user experience enhancements, app optimizations, and cross-sell strategies combined with back-end solutions and digital merchandising recommendations.

Of course! At UN/COMMON, we're dedicated to aligning with your vision as a client. If you prefer steering your projects and roadmap, our team is here to execute your plans seamlessly while offering guidance and solutions whenever you need support or insights along the way. Your goals and initiatives drive our collaborative approach to ensure your success!

We typically charge a flat rate onboarding fee that encompasses 2 weeks to guarantee you are set up for success before jumping into work. This process involves a kick off call to go over our processes and set up priorities and expectations. During onboarding, we’ll complete:

• Internal project set up

• Research and discovery - we want to know everything about your brand before we get started

• Setting up tasks in our project management system and reviewing with your team to align so when your retainer starts we get right to work!

We follow Agile methodology. Agile is an iterative project management approach that stresses adaptability and team collaboration. It involves working in two-week sprints, enabling flexible planning, continuous feedback, and incremental development to efficiently meet evolving requirements and deliver high-value outcomes. Biweekly calls are used to plan ahead on sprints and touch base on where we are in the current sprint (2 week period).

Additionally, we use Clickup as our primary PM tool and all our clients full access to the board to  create their own tasks, comment in existing tasks, and see all of our internal comments as well for full transparency. This will allow you to constantly be able to look at where tasks are in the sprint at any time.

We leverage data insights from key platforms like Shopify Analytics, GA4, and GTM to inform our strategies. Additionally, we extract comprehensive reports from recommended apps, aligning them with specific tools to ensure optimal return on investment. Our proficiency also extends to utilizing VWO Insights and Hotjar for precise heat mapping analysis.

From A/B testing and personalized user experiences to optimizing landing pages and leveraging social proof, we tailor strategies to boost your conversion rates effectively. Our approach focuses on refining user interactions, streamlining pathways to purchase, and maximizing your website's potential for increased sales and customer engagement.

At UN/COMMON, we specialize in Shopify app recommendations and optimizations, leveraging our expertise to curate and enhance your store's functionality. From tailored app selections to fine-tuning and maximizing app performance, we ensure your Shopify platform operates at its peak potential for seamless and efficient online business operations.

We boast a diverse team of specialists at your disposal to cater precisely to your requirements. Our team of experts includes project management, account management, eCommerce strategy, engineering, quality assurance, and UX/UI design, allowing us to address a spectrum of needs tailored to your objectives.